Social Kit | Social Media and Marketing Management
marketing, Brisbane, SEO, graphic design, website, digital, social media, strategy, design, branding
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Social Kit

Integrated social media, branding and marketing strategies for business growth

Companies can no longer afford not to have a comprehensive social media strategy in today’s market.

Why? It is more cost effective than traditional advertising mediums and you can build a brand story that engages and involves your customers in your progress and story.

Social media is the way Gen X,Y & Z communicate and they are training the Baby Boomers to follow suit.

WHAT YOU GET

The huge popularity of social has forced the brands to sit up and take notice. There is more to social media marketing than updating your status frequently. If social media marketing is done correctly by applying the right techniques and strategies, it will generate significant return on investment and help you win your commercial objectives. If you work with the right social media agency, you will be able to deliver tremendous value to your fans on social media. A sound social media strategy will help you grow your fan-following.

WHAT WE DO

SET CLEAR BUSINESS GOALS

You need to be specific about what you want to accomplish. Therefore, your goals need the following elements: Specific, Measurable, Achievable, Results-Focused, and Timely (SMART).

TARGET THE RIGHT AUDIENCE

After you create your goals, you need to determine your audience. Who wants or needs your products and services. These are the people motivated to listen to you on social media.

SOCIAL ROI 

Measuring the ROI is a very important part and we set up and monitor all of the tools you need to measure and improve your social media ROI.

COMMUNICATION STRATEGY 

Once you identify your target market, you need to create a good communication strategy on the appropriate social networks.

  • Photos– Tweets with images received over 150% more retweets than text-only tweets.
  • Infographics– 52% of B2B marketers use infographics to market their business.
  • Blog posts– Marketers prioritising blogging are 13 times more likely to receive a positive return on investment (ROI).
  • White papers – 78% of B2B marketers find that whitepapers are a good way to influence purchase decisions. Sharing the links to those white papers is a great lead generation strategy.
  • Videos– Over the past year, video shares increased 3.6 times over the previous year. As internet speeds increase this trend should continue.
  • Polls– Social media polls generally result in 20% of the users participating, as well as 15% sharing the poll to their network.
  • Share others content– While not a form of media, it is important you do not spend all of your time talking about yourself. Sharing the content of those in your network can be of vast help in developing and maintaining relationships with influencers and prospects.

WHY SOCIAL

You can’t do half a job in social media and expect to gain massive results. It has to be strategic, informative and continually assessed and realigned to ensure your messages are getting through and gaining traction – Otherwise, your consumers will get bored with your story and turn to your competition as an alternative.

TAKE ACTION

There is no bigger frustration than knowing you need to do something but don’t know where to start…

You can no longer keep your head in the sand and hope social media goes away. Your competitors have adopted it and are taking market share away from you.

There is no need to employ your own staff to do the job, and have them not knowing what they are doing – this will only damage your brand.

Providing affordable solutions that work, we take care of everything for you so you can concentrate on doing what you do best. Social Kit are your Strategic Social Media solution.

Reliable. On-Time. Effective. Affordable

Grow your business with social media!

We have some of the best experts in social media management. Contact us to learn what we can do for you.